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How to care for cotton

Cotton is made from the natural fibers of cotton plants and is worldwide beloved for its smoothness, breathable and comfortable feel against the skin, ideal for all seasons.

However cotton's most prominent environmental impacts result from the use of pesticides, the consumption of water, and the loss of biodiversity. 

This is why we have chosen to use organic cotton that is either Oekotex or GOTS certified or even better, made from leftover fabric.

Key points:

  • Wash at low temperature
  • When machine washing, always use a wash bag and turn your garment inside out.
  • Avoid the fabric to crinkle by shaking/stretching the wet garment and hang to dry
  • Stain wash when possible instead of washing the whole garment.
  • Always read and follow the care label instructions carefully.


Stain wash:

If you get a stain, we highly recommend removing it separately and as fast as possible.

If the stain is in a difficult place, take a kitchen bowl and spread out the area where the stain is, on top of the bowl. Pour lukewarm water down into the bowl, now running through the stained area. If you are quick to perform this “operation” shortly after getting the spot or stain, preferably still wet, this can be a little trick of genius.

If the spot is a spot coming from grease or oil, gently put a drop of uncolored dishwash soap on to the stain and rub it gently, pouring over more water afterwards, to get rid of the soap.

General recommendations for woven fabrics:

  • Wash less and reduce your environmental footprint. Only wash when it is really needed, often some fresh air and some spot cleaning can do the trick.
  • Avoid washing over 30 degrees and wash with similar colors, with the inside out. Washing with lower temperatures will make your clothes live longer and you will save energy, and money.
  • Use only a little detergent and avoid fabric softener and bleach. This way you will keep our water clean. Choose Eco labeled options (like The Swan).
  • Use a laundry bag for finer materials (silk, tencel, wool etc) always with the inside out.
  • Hang to dry instead of tumble dry. This also makes your clothes smell fresh and clean.
  • When ironing use as low heat as possible and preferably use a steamer instead, as this is not as rough to the fibers.  
  • Repair when broken. Most likely you can put on a loose button. Try to fix it instead of throwing away perfectly fine pieces of clothing.
  • Follow the care labels for instructions and be aware that it is an indication of the highest temperature allowed.