What is a Parade?
A Parade is a physical event where we present our new pre-order collection. The founders offer a brief run through and share their thoughts on styling, choice of materials, trends and design knowledge. The collection runs in three sizes, so you can try it on before ordering and only consists of pre-order products. The waiting time is between 4 to 10 weeks, depending on the product.
In a world where everything is accessible, we nurse and value the special pieces - slow fashion, made to last.
Our Parade collections run 2 times a year - May & October.
Tickets to the free events will be released around 2 weeks before showstart.
Our iconic piece, The Uma Sweater is always available for pre-order.